AOFM Graduates @ Ethologie: London Fashion Week

AOFM graduates have been backstage at Jasper Gavida’s shows for Ethologie for a very long time, seeing our graduate team’s grow and change as much as the brand itself has grown and changed. Today’s show was at the Bloomsbury Hotel, upon arrival our grads were whisked off to the library to set up ready for the arrival of the models. Ethologie has a very diverse taste in model selection and in its seasons trend selection, meaning its normally one of the more creative shows makeup-wise.

The grads were briefed to recreate a solid silver eye lined with black teamed with beautiful skin and a glossy lip (graduates always get happy when the metallic colours come out!) so once the briefing was over, there was no time to waste, 18 models and 2 hours later, the grads were adding the finishing touches and having their models approved by the lead artist in time for the runway show to start. The models lined up to get the final once over by the hair team, stylists, nail team and AOFM graduates looking for any minor tweaks that may need to be made, all good, show time!

The grads had one more show to go to before the day was over so as soon as the models returned to be undressed, it was back out onto the streets

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